Because of the pre-writing assignments and in-class activities, I felt that I was better prepared for completing Writing Project 1 (WP1) than I would have been in a traditional rhetoric class. I initially had difficulty finding an image that I found caught, and held, my attention. When searching through the National Geographic archives, I came across an article that I posed an interesting (and relevant) question, "Will your discarded TV end up in a ditch in Ghana?" Upon reading this I wondered, what does happen to all the electronics that we dispose of? I found the photo that accompanied this article captivating. It provided a glimpse into the process of electronic waste disposal process that I never considered before. After I found a worthy picture, I was ready to begin the writing process.
Developing a statement of purpose helped me strengthen the social and historical context in which my picture was created. Considering the question proposed by the article, a video on the rapid changes in technology that relates to Web 2.0 came to mind. I used my prior knowledge of technology to help me develop my argument. Upon completion of the statement of purpose, I had a general idea of what my argument would be. When I applied this knowledge to writing my first draft, I was a little too eager and included too much general information on technology that did not come directly from my image. For example, I didn't begin to incorporate my selected image specifically into my discussion until the fourth paragraph in! For my second draft, I had to trim down some of this general background information. I also discussed the social implications that my image spoke to, but failed to support these claims with evidence from my text. When I stated, "The benefits to society that technology creates can sometimes be overshadowed by the juxtaposition of the extreme waste that is produced from the cycle of consumerism that accompanies the latest technological advancements of consumer electronics," I didn't relate this to my image. For the next draft, I worked hard to ensure that each of the claims I made were supported directly from my image.
I originally thought that developing an argument would be the most difficult part of the assignment. After examining the elements of the image and learning the historical and social context in which the image was captured, an argument was easy to identify. My biggest challenge was making sure that each of the points I made within my analysis supported my thesis. There were many "smaller arguments" that I used to corroborate my thesis, but in my second draft, many of these smaller arguments were not arranged in a manner that communicated my thesis my audience. For the final draft, I had to organize my thoughts so that my argument would make sense. Writing is, ultimately, a recursive process, and the reviews and recommendations given to me by my peers provided me with appropriate feedback that allowed me to grow in this process.
Final Draft
The picture above illustrates the global affects of technology in a way we seldom address. As our global community becomes more interconnected, the extent to which the actions of one culture can affect another increase. For example, a research study from the Massachusetts Institute of Technology published in the Energy Policy journal found a positive correlation between technology and energy use, resulting in increased greenhouse gas emissions (Environmental Research). Citizens of more developed countries must be more accountable for their contributions to these global issues. These issues, including technological waste, are altering the landscape of less developed countries, like Ghana. National Geographic photojournalist Peter Essick is skilled at capturing this consequence of human behavior in a graphic medium. By applying a critical lens and examining the rhetorical tactics used by the photographer in the image above, we will be reminded of the impact our individual actions have on others.
The observational hierarchy created by the cropping of the picture alerts the viewer to where attention should be focused next. The image is cropped so that the boy's torso and the load he carries are the only elements in the foreground. The vector of attention followed by the viewer begins at the mass of electronic wires and cords that are being carried on the boy's head. The tangle multicolored of cords are collected from the dumps where electronic devices are shipped to be recycled (Carroll). The accumulation of the wires speaks to the vast amount of electronics that are outmoded in more developed countries and sent out of sight and out of mind. The wires are also analogous to the diverse, densely populated world, where as a result of technology we are interconnected across the globe in ways previously unimaginable.
The visual path the viewer follows is now directed to boy's face. His gaze is pointed to the left, out of frame, even though the boy's head and body still face forward. The vector of attention follows his, and questions are raised about the argument that his focus of attention warrants. In this instance, the vector of attention created by the direction that he is peering, not only is an instance of logos, but speaks to the pathos, or emotional appeal, of the image also. To put this element of the image into context, cultural differences in eye contact should be accounted for. In many East African cultures, avoiding eye contact is a sign of respect. Is the boy showing respect to the western photographer because of his age or status? He might simply be keeping his focus on the long trip ahead and annoyed at the arrogance of this westerner who impeding his progress, after all time is money, even in the electronics recycling business. Each viewer has a unique set of experiences that determine which set of emotions may be evoked by the focus of the subject's eyes.
The red shirt that the boy wears is also builds upon the logos of the text. It is dirty and oversized, probably provides little protection from the hot Ghanaian sun. Color interpretations are also contingent on cultural background, so the emphasis of the boy's shirt, supporting logos by cropping, may also elicit an emotional response, supporting pathos. Red can symbolize courage and sacrifice, as this boy, if anything, is a hard worker with the courage to harvest wires from undesired electronics for survival. Even though he is young, he is working to put food on his family's table or clothing on their backs. Is he sacrificing a chance to recieve an education so he can give back to those around him, or is education not even a concern because his very survival contingent on his performance at this task? He is also demonstrating courage and sacrifice of his personal well being. The boy has the courage to put himself at risk, but then again he may have no choice. An article from the Lincoln Journal Star calls attention to how the "primitive" electronic waste, or e-waste, recycling process "includes toxic metals and acids" that "imperil [workers'] health." When workers come in contact with the electronic equipment, they are being exposed to many carcinogens. Will those who view this image that have contributed to the electronic waste that would harm so many have the courage to make a stand, reducing consumption of electronic goods?
The changes technology brings to places like Accra, Ghana would be hard to visualize without images like this image of the boy, which create awareness of the negative impacts of technology. Is this communities unwitting involvement in this electronic recycling process such an adverse affect? A recent article from the Milwaukee Journal Sentinel cited that the adoption of an e-waste recycling program could "create up to 2,000 new jobs and millions of dollars in revenue for Wisconsin." Some would say that the export of used electronics for recycling provides jobs to many workers that would have none otherwise. In the United States, the Environmental Protection Agency does not regulate the disposal of electronic waste, which is why the United States is able ship the worthless goods to someone else who will be bothered with them (Discover Magazine Blog). We might be able to shift the evidence of our own technological waste to another party, but we cannot deny the global interconnectivity, which means we will eventually have to come to terms with our actions.
Works Cited
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Johnson, Tim. "Chinese city is world's digital scrap heap." The Lincoln Journal Star 12 Apr. 2006. Accessed 14 Oct. 2009, http://journalstar.com/news/science/article_5d2a1bc6-7f0b-57ba-ac4c-4ace61e68879.html.
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